Advertising management

Advertising management is when companies decide how to promote their products or services to the public. It includes deciding what ads to create, how to place the ads, and how much to spend on them. To do this, companies hire people called ad managers to come up with creative ways to get people interested in their products. Ad managers typically work with advertising agencies to create and run campaigns that help their clients reach their goals. Ad campaigns can be placed in multiple formats like television, radio, print, and online. To help their clients understand the success of their campaigns, ad managers collect data and create reports. This allows companies to make better decisions about their advertising and maximize the return on their investment. By managing their advertising in this way, companies can ensure that their products and services reach the right people and make the most out of their budget.