Analog horror is like when you play with old toys or games that do not use any electricity or batteries. In analog horror, people make scary movies or stories that feel like old tales. They make use of older types of technology, like VHS tapes or cassette tapes, to give a creepy feeling.
It's like when you listen to a story on a cassette tape or watch an old scary movie on a VHS tape, and it makes the story feel more frightening because the picture and sound are not as clear as they are today. It makes things seem more mysterious, and you have to imagine what is happening in your mind, which can make it feel even more scary.
When people create analog horror stories or movies, they make use of these older technologies and effective storytelling methods to create an experience that feels like it's from another time. This can make things feel a bit spookier than modern-day horror movies or stories.