Ben Goldacre is a man who speaks and writes about science and medicine. He wants people to understand how science works and how to be intelligent consumers of information.
Science is like a game where we try to find out how things work. Scientists make guesses, called hypotheses, about what they think is happening. Then they do carefully planned experiments to test their guesses. This helps them know if their idea is right or wrong.
Ben Goldacre wants people to understand that science is not always easy, and sometimes people make mistakes. He wants people to know how to spot when someone is not doing science properly, and how to be critical and ask good questions.
Sometimes, people can put out wrong information about science or medicine. They might do this on purpose to make money or to get attention. This is called bogus science or pseudoscience. Ben Goldacre wants people to know how to tell if someone is doing bogus science, and to not believe everything they read or hear.
He uses real examples to show how science can go wrong or how people can use pseudoscience to mislead others. He also helps people understand what good science looks like and how to think critically about scientific claims.
In summary, Ben Goldacre wants people to understand science and medicine, be critical thinkers, and not believe everything they read or hear.