ELI5: Explain Like I'm 5

Cost the limit of price

The cost-limit of price is the maximum cost that someone is willing to pay for something. It means that the buyer will not agree to pay more than a certain amount for an item, no matter how much the seller is asking for. This is helpful for buyers because it helps them stay within their budget. It also helps sellers because it prevents them from pricing their items too high, which can lead to no sales.
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