ELI5: Explain Like I'm 5

Drip Marketing

Drip marketing is a way to send emails or other messages to customers over time. It's like you have a bucket filled with water, with a hole at the bottom. The water drips, or comes out, slowly over time.

In drip marketing, the emails or messages you send out are like the water in the bucket. Instead of sending out all the emails or messages at once, they are sent one by one over time. This way, customers don't get overwhelmed with too many emails and messages all at once, like if you just dumped out all the water from the bucket at once.

Drip marketing can be used for many different things. Companies use it to remind customers about deals and promotions, or to introduce new products and services. It can also help keep customers engaged, or interested in a company's products or services.