ELI5: Explain Like I'm 5

Introductory rate

An introductory rate is kind of like a special deal or offer that some companies give you when you first start using their product or service. It's like when your mom takes you to an ice cream store for the first time and they give you a free sample of ice cream to try.

With an introductory rate, you might get a lower price, a free trial period, or some other benefit that isn't available to people who have been using the product or service for a long time.

For example, a credit card might offer you an introductory rate of 0% APR (annual percentage rate) for the first six months. That means that you won't have to pay any interest on your purchases for those six months. After the introductory period is over, though, the interest rate will go up to a higher level.

It's important to read the fine print when you sign up for an introductory rate because sometimes there are conditions or restrictions that you should know about. For example, there might be fees involved, or you might have to pay the full interest rate if you don't make your payments on time.

Overall, an introductory rate can be a nice way to save money or try out a new product or service, but you should always do your homework and make sure you understand what you're getting into.