Location-based advertising

Location-based advertising is like a game of hide-and-seek. When you play hide-and-seek, someone hides and you try to find them. In the same way, location-based advertising tries to find you based on where you are.

You see, your mom or dad has a special device called a "smartphone" that can tell where they are. And when they go to a certain place, like a store or a restaurant, the phone can tell that they are there.

Now, companies want to sell their things to people who are nearby, because it's easier for them to get to the store or restaurant. So they use something called "location-based advertising" to send messages to your mom or dad's phone while they are near the store or restaurant.

These messages can show pictures of the yummy food or cool toys that the store or restaurant has. And because they know your mom or dad is nearby, they hope that they will come and buy something.

But don't worry, you don't have to buy anything. It's up to your mom or dad to decide if they want to go to the store or restaurant. And sometimes, they might even get a special coupon or discount if they show the message to the cashier.

So next time you go out with your mom or dad, see if they get any messages on their phone from location-based advertising. And remember, it's like playing hide-and-seek, but with messages and stores instead of people!