Well, you know how when you go to the grocery store and you see a bunch of different types of sodas? Well, there are also different types of drinks for grown-ups called beer! And one type of beer is called ale. And there is a company called Picaroons that makes ale!
Picaroons is special because they make their ale in a traditional way. This means they use ingredients and methods that have been used for a very long time. They also make sure to take their time to make the beer just right, so it tastes really good.
Picaroons has different types of ale, like some that taste like fruit or chocolate, and some that are lighter or darker in color. They also like to make their beer fun and interesting by giving them cool names and putting silly pictures on the labels.
So basically, Picaroons makes special beer called ale in a really old-fashioned way that tastes super yummy!