ELI5: Explain Like I'm 5

Sustainable return on investment

Imagine you have some money, and you want to make sure it keeps growing so that you can use it for important things in the future.

Now, let's say you could invest your money in something that will not only make a profit, but also help people and the planet. This is what we call sustainable investing.

When you invest sustainably, you look at companies or projects that are doing good for the world, like using renewable energy or creating jobs for people in need. These companies are likely to do well in the long term because they have a positive impact on society and the planet.

So, when you make an investment in a sustainable project or company, you are looking for a sustainable return on investment. This means that you want your investment to keep growing over time, while also making a positive impact on the world.

In summary, sustainable return on investment means investing money in projects or companies that produce a financial return while also doing good for people and the planet, resulting in long-term growth and impact.