Okay, so imagine you have a treehouse and you want to know who comes to visit you. You can't always be sitting in your treehouse watching the ladder to see who comes up, right? That's where a log book comes in! It's like a book where you write down every time someone comes to visit you.
On the internet, websites have log books too, called server logs. These are like lists of every time someone visits the website. But just like you can't look at the treehouse ladder all the time, website owners can't always look at their server logs. That's where web log analysis software comes in!
Web log analysis software is like a special helper that reads through the server logs for you and tells you lots of cool things about the people who visit your website. It can tell you how many people come to your website, what pages they visit, where they come from (like if they found your website through a link on another website), and lots of other things too!
And just like how you might use your log book to figure out which of your friends visits you the most, website owners use web log analysis software to see which pages on their website are the most popular or which countries their visitors come from. This can help them make decisions on how to make their website better for their visitors.
So to sum it up, web log analysis software is like a special helper that reads through a website's logbook and tells the website owners lots of cool things about the people who visit their website.