Alphabet effect

Alphabet effect is when people pay extra attention to the first letter of a word. For example, when someone looks at a list of words starting with "A," they remember the ones that start with "A" better than the words that start with any other letter. It's like when people put things that start with the same letter together, like a grocery list with apples and avocados, bananas and broccoli. It helps them remember things better!