Imagine you're in a playground with your friends and you all want to play on the same swingset. But there's only one swing and everyone wants to go on it at the same time. This means there is a "contention" for the swing, because everyone is trying to use it at once.
The same thing can happen with telecommunications. When lots of people want to use a phone line, internet connection, or other service at the same time, there can be a "contention" for that service. This means that everyone's signals are trying to go through the same line, and if too many people are trying to use it at once, it can get bogged down and not work properly.
Just like you and your friends might take turns on the swing, telecommunications providers try to manage contention by making sure that everyone gets a fair share of the service they're using. They might also increase the capacity of the service to handle more users at once, or offer alternative routes for signals to travel.
So when you hear the term "contention" in telecom, just think of a bunch of people trying to use the same service at once - and the challenge of making sure everyone gets what they need without the system breaking down.