Dagmar Marketing is a type of marketing strategy that is used to help companies reach their goals by creating a plan that is specific, measurable, achievable, relevant, and time-bound. This type of marketing helps companies understand what they need to do in order to reach their goals and focuses on creating a step-by-step plan to get there.
Let's say you have a lemonade stand business, and you want to make more money. Dagmar Marketing would help you figure out how much more money you want to make and what specific things you need to do to make that happen. For example, you might decide you want to double your profits by the end of the summer, and in order to do that, you need to sell more lemonade by reaching more customers.
To achieve this goal, you might create a plan with specific steps, like designing new signs to attract more people, setting up your stand in a new location with more foot traffic, and giving out free samples to get people interested.
Dagmar Marketing helps you make a plan that is realistic and achievable, and it measures your progress along the way. By breaking down your goals into smaller steps, you can see the progress you're making and adjust your plan as you go. It's like making a map to get from where you are to where you want to be, and then following that map to reach your destination.