Embrace, extend, extinguish
Embrace, extend, extinguish is a way that big companies like Microsoft often use to try to get people to use their products. They do this by:
1. Embrace: They start by using a popular product (like an app) and making it better by adding their own features. This makes the product better than it was before and encourages people to use it.
2. Extend: They add more of their own features to the product, extending it in ways that the original product didn't have. This can make the product much more useful and popular than before.
3. Extinguish: Finally, they use their power and influence to put pressure on and sometimes even shut down the original product, so that their own product is the only one people can use.
1. Embrace: They start by using a popular product (like an app) and making it better by adding their own features. This makes the product better than it was before and encourages people to use it.
2. Extend: They add more of their own features to the product, extending it in ways that the original product didn't have. This can make the product much more useful and popular than before.
3. Extinguish: Finally, they use their power and influence to put pressure on and sometimes even shut down the original product, so that their own product is the only one people can use.
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