ELI5: Explain Like I'm 5

Encoding specificity principle

Okay kiddo, are you ready to learn about the encoding specificity principle?

When you learn something, your brain creates a memory of it. But did you know that the way you remember things depends on the context in which you learned them?

Let me give you an example. If you learn to tie your shoes in your bedroom, you might have no trouble repeating the skill in your bedroom again. But if you try to tie your shoes in the living room or outside, you might struggle to remember the steps.

That's because your brain associates the memory of tying your shoes with specific cues from the environment - like the feeling of the carpet under your feet, or the smell of your bedroom.

This is what the encoding specificity principle is all about—our brains encode information based on the context in which it was learned. This means that when we later try to remember that information, our brains will work better if we are in a similar context to where we learned it.

So, if you want to remember something better, you can try to recreate the same environment or context as when you learned it. This principle is very helpful for studying or preparing for tests since it can help you remember the information more easily.

Does that make sense, kiddo?