Okay, imagine that you want to play with a new toy but it's too big and complicated to just start playing with right away. So, you need someone to help you put the toy together in a way that makes sense so you can start using it.
Installing something on your computer or phone is kind of like that. When you want to use a new program or app, it usually comes in a bunch of pieces that your device doesn't automatically know how to use. So, you need something called an installer to help put everything together in a way that makes sense.
The installer is like a special helper who takes all the pieces of the program or app and puts them in the right places on your device, kind of like putting all the pieces of the toy in the right spots so that it works.
After the installer is done, you can start using the program or app just like you can start playing with the toy once it's all put together. So, the installer is like the person who helps you put the toy together so you can start playing with it, but for your computer or phone!