Internet branding is when companies use the internet to create a positive image of their business or products to attract customers and make money. Companies create websites or social media accounts, create and share videos, use hashtags, write articles, and use other digital marketing techniques to get people to notice and remember their brand. People can then search for the company, learn more about it and the products or services it offers, and decide if they want to buy from them. By having a strong online presence, businesses can reach their potential customers easily and quickly and make more sales.