ELI5: Explain Like I'm 5

Multi-channel transition

Imagine you have a favorite TV show, and you love to watch it every Saturday morning. But, what if one Saturday, the TV show is not on the channel where you usually watch it? Instead, it is on a different channel.

That's what multi-channel transition means. It's when your favorite TV show (or any other content) is available on many different channels, and you can choose which channel to watch it on.

Similarly, when you want to buy something online, you can visit many websites to see who is selling it at the best price, rather than just going to one store.

Multi-channel transition makes things more convenient for you, as you can choose from different options to get what you want. Think of it like a buffet, where you can choose from many different foods instead of just having one set menu.