ELI5: Explain Like I'm 5

Seasonal packaging

Seasonal packaging is like putting a fancy dress on a product to make it look different and fun during special times of the year, like Christmas or Halloween.

Let's say you have your favorite cereal brand that comes in a regular box, but during Halloween time the company changes the box to have spooky ghosts and pumpkins on it. This is called seasonal packaging!

Companies use seasonal packaging to make their product feel more special during different times of the year. It can also help to get people excited and make them want to buy the product more because it feels like a limited edition.

So, just like when you dress up in a costume for Halloween or wear a sweater for Christmas, products can get dressed up too!