Okay kiddo, let me explain to you what willingness to recommend means. Imagine you try a new toy or game and you really like it. You would want to tell your friends about it and recommend that they try it too, right? That is exactly what willingness to recommend means - it's when someone likes a product or service so much that they would recommend it to others.
Now, let's say you didn't like the toy or game at all. In fact, it was really boring and you didn't have any fun playing with it. In that case, you would not want to tell your friends about it and you definitely would not recommend it to them. That's why willingness to recommend is important - it helps companies know how much their customers like their products or services.
When a company asks you if you would recommend their product or service, they are trying to measure how much you like it. If you say you would definitely recommend it, that means you really love it. If you say you wouldn't recommend it, that means you didn't like it very much.
So, willingness to recommend is just a way to understand how much people like something and whether they would tell their friends about it. It helps companies know if they need to make changes or improvements to their products or services to make them even better.