ELI5: Explain Like I'm 5

Human billboard

Okay kiddo, have you ever seen advertisements on a big poster on the side of a building or on a sign board? Well, sometimes companies want to advertise their products or services in a different way. That's when they use human billboards!

A human billboard is a person who wears advertising messages or displays banners or signs with advertising copy. This person usually stands in a busy area like on the street, in front of a store, or at an event to attract attention.

Think of it like a person wearing a big advertisement shirt or holding a sign with an advertisement on it. They want people to see the ad and remember it so that they may be interested in buying whatever is being promoted.

It's a creative way for companies to get their message across and for the people wearing the ads to earn some extra money. So next time you see someone holding a sign or wearing a crazy advertising outfit, remember, they're a human billboard!
Related topics others have asked about: