Marketing and artificial intelligence

Alright kiddo, do you know that sometimes when you go to a store, there are people there who try to convince you to buy something? They are called marketers, and their job is to make people interested in what the store is selling.

Now, there is a new way that marketers are using to figure out what people might want to buy. It's called artificial intelligence. Artificial means it's not a real person, but a computer program working to solve problems. Intelligence means it's really smart and can make good decisions.

So, these computer programs gather a lot of information about people, what they like, and what they don't like. They look at things like what you click on when you're scrolling online, what you buy, and what kind of videos you watch. With all that information, the computer can guess what you might be interested in buying.

But it's not just random guessing. The program uses something called an algorithm, which is like a super smart recipe that helps the computer figure out what you might want. It takes all the data it collected about you, mixes it all together, and comes up with a personalized suggestion for what you might want to buy.

Marketers use this information to show you ads or product recommendations that are more likely to appeal to you. That way, they are more likely to get you interested in buying something, and you are more likely to be happy with what you end up purchasing.

So, to sum it up, marketers are using artificial intelligence to learn more about people's interests and habits. By using an algorithm, they can suggest products or ads that are personalized for each person.