Media mix

Imagine you want to make a cake and you need a bunch of ingredients like flour, sugar, eggs, and butter to make it taste yummy. Just like that, media mix is a bunch of different ingredients that people use to make a really good advertisement.

There are different kinds of media like TV, radio, internet, social media, and newspapers. Each of these has their own special features that make them unique. For instance, TV can show a person whereas radio cannot, and social media is where people share their pictures and thoughts with friends.

So, when people want to make an advertisement, they use a media mix, which just means they use a little bit of everything (TV, radio, internet, social media, and newspapers) to make the best advertisement possible. It's like having all the right ingredients in a cake.

By using a media mix, people can reach more people and get more attention for their product or service. It's like when you invite all your friends to a party, you'll have more fun and get to share your cake with more people.

So, just like how a good cake needs the right ingredients, a good advertisement needs a media mix to get the word out to as many people as possible. And that's what media mix is, mixing different types of media to make the best advertisement possible.