Opinion leader

An opinion leader is like a super cool kid on the playground that all the other kids want to be friends with and listen to. They know all the cool things to do and say, and everyone thinks they are really smart and cool.

In the grown-up world, opinion leaders are people who are really well-respected in certain areas, like doctors or celebrities. They are people who are really good at something or have a lot of experience in a certain field, and other people trust their opinions and advice.

For example, if you hurt your arm and your mom takes you to the doctor, the doctor is an opinion leader for you. They know a lot about arms and can tell you what's wrong and how to make it feel better.

Opinion leaders can also be people who are really popular on social media, like Instagram or YouTube. Lots of people follow them and listen to what they say about the things they like, such as makeup, sports, or video games.

So basically, an opinion leader is someone who knows a lot about something and is really good at helping other people understand and make good choices.