ELI5: Explain Like I'm 5

Propaganda techniques

Propaganda techniques are ways of using words, images and other messages to influence people's thoughts, feelings and behaviour. They often use strong language and question people's beliefs so that they accept one viewpoint over another. For example, some people might be encouraged to buy a certain product by seeing an advertising campaign which makes them think it is the best one. In this way, people can be persuaded without knowing it.
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