ELI5: Explain Like I'm 5

Buyer decision processes

Buyer decision processes are steps and choices that people make when they are deciding what to buy. It can include researching products, choosing between products and brands, and finally making a purchase.
When you want to buy something, you first have to figure out what you want and what will work for you. This is called research. You can look online, read reviews, or ask advice from friends and family.

Once you know what you're looking for, you can start comparing different brands and products to figure out what you want. This is called making a decision. You may take price and quality into consideration when looking at different options.

Finally, you are ready to make a purchase. You might buy in person or online, and you may use cash or a credit card. Once you have paid, the purchase is complete.

The buyer decision process helps you understand the process you need to go through to make an informed buying decision. It is important to research, compare options, and weigh the pros and cons before making a purchase.