ELI5: Explain Like I'm 5

Contextual inquiry

Hello there, kiddo! So have you ever wondered how to find out what people think about a product or a service? That's where a technique called "contextual inquiry" comes in! It's a way to learn more about what people need and expect from a product or service by observing them and asking them questions.

Let's imagine we are making a new toy. We want to make sure kids like you will enjoy playing with it. So we go to a school or a playground where we can watch you play with toys and ask you questions. We might sit down next to you and observe how you play with your toys. We might also ask you questions like, "What kind of toys do you like playing with?" or "What do you wish this toy could do?"

Another part of contextual inquiry is called "contextual interview." This is where we ask you questions about your experiences with toys while you play with them. We might ask you, "What do you like about this toy?" or "What makes you want to keep playing with it?"

By doing this, we can learn more about what kids like and don't like about toys. Then we can make our new toy even better by designing it to fit your needs and preferences.

So, that's what contextual inquiry is all about. It's a way to learn about what real people need and want from a product or service so we can make it better!
Related topics others have asked about: