Framing (social sciences)

Framing (social sciences) is how we look at things. Imagine two people are looking at the same thing with different eyes. Each person sees something different, and this is what we call 'framing'. It's like looking at the same picture from different angles. Some frames make us see things positively, and some make us see them negatively. It's just the way we look at things and how that affects our opinion of them.