Crowd psychology

Crowd psychology is about how people act when they're in a group. When you're in a crowd, it can be easier to do things you wouldn't normally do because everyone is doing the same thing. It's like a 'groupthink' – people in the group start to think the same thing and act in the same way. As a result, the crowd can do things that seem strange or dangerous because everyone is caught up in the same emotions and behaviours.