Global marketing is when a company sells their products and services in multiple countries around the world. This is different from local or regional marketing, which is when a company only sells in their own country or a few nearby countries.
In global marketing, companies need to consider the different cultures and customs of different countries. They also need to adjust the language, prices, and product features to fit the local market. Companies need to research the different cultures and behaviors of their customers and adapt their products and services accordingly.
By doing global marketing, companies can reach more customers, increase their sales, and make more money. It also helps them become more successful and well-known around the world.