Influence-for-hire

Influence-for-hire is a type of business transaction where someone pays someone else to talk about a certain product, service, or idea online. The person who pays is usually a company or business that wants to increase their reach and the person who gets paid is usually someone with a lot of online followers, like celebrities, bloggers, or people with a lot of followers on social media. This can be used to promote a product or service, or even just to create more awareness about an idea. The person getting paid is usually asked to post about the product or service, use it in pictures and videos, or share it with their followers. By paying someone with a lot of followers, companies can reach a larger audience than they would be able to reach on their own.