Family in advertising

Family in advertising helps companies show consumers how their product or service can help people create happy, strong relationships. It helps companies connect with viewers, as viewers can relate to different family types or the family dynamics in the advertisement. For example, if an advertiser is selling a home security system, they might show a couple with children living in a home feeling safe and secure. This can help viewers feel like they can have the same happines if they try the advertiser's product.